Georges-Edouard Dias, SVP, E-Business at L’Oréal was talking at one of the LeWeb'08's panels yesterday and I've written a blog post about it on the We Are Social blog: “brands are part of the conversation”. Check it out!
So this is it, I'm at LeWeb'08.
It's all quite exciting, even more so that it gives me the opportunity to catch up with quite a few of my fellow French bloggers as well as meeting new bloggers from all over the places.
Last night the Before LeWeb'08 party was taking place at the Opus Café. The evening ended up over a plate of steack & French fries at the Sherwood, with Bertrand and Claude.
Yeahhh !!!!
Lots of nice goodies to de-stress and some Berocca to get my vitamin boost (I've always been told that the NHS was saving millions every year thanks to Berocca so looking forward to trying this "miracle" remedy !)
And I am particularly looking forward to trying my "USB Stress Button" at work ;o)
My previous article on the Berocca / Bloggers outreach campaign is here.
Not sure how much longer I will last though ;o)
It's now 9 hours since we entered the Duracell "Bunny House" at midnight last night which means that altogether I haven't slept for around 26 hours... Why ? Have a read through my last few posts to find out more...
You can watch us live here and you can also ask us some questions !
So how is it like in the Bunny House ? Music, Wii, Guitar Hero, Computers, Cameras and Mics everywhere.... Are we tired ? Yes but surprinsingly it's not that bad yet...
As you might have guessed in my previous post titled "Buzz, Buzz, Buzz", the brand was Duracell... Indeed...
Its little pink Bunny is celebrating its 35th Birthday this year and to celebrate the event, Duracell France (Procter & Gamble) have invited 35 bloggers for a bloggers-Big Brother-like event starting this Friday at midnight until Sunday, 18th at 11am. Yes, 35 bloggers, stuck in a secret locations for 35 hours for the 35th Birthday of the Duracell Bunny !
A famous brand is celebrating its 35th birthday very soon and to celebrate, along with their buzz agency Passage piéton, they've decided to invite 35 bloggers to spend 35 hours locked in a still secret location, in a "Big Brother"-like event which will be live on the web...
In terms of creating some buzz for a brand, I though the idea was truly unique and original and I couldn't resist but say yes... Here is a little video preview...
The whole event will start at midnight on Friday the 16th of May and will last until 11am on Sunday, the 18th. 35 hours non stop, with 35 bloggers to celebrate the 35th birthay of a brand... Which brand? Well it's still a secret but have a look at the microsite 35heuresdulapin.fr and you should be able to guess !
I just came across Advertising Age Power 150 i.e. the ranking of the top media and marketing blogs published in English. Not sure how long the ranking has been available but since I just read it on Drew B's blog, I thought I'd mention it. Interestingly enough, another British blog (Spinning Around) has published a list of all Top UK bloggers taken from this AdAge Top 580 list (oh yes, it's called Power 150 but they now track 580 blogs... don't ask me why !).
Anyhow, not a surprise to see Mister Seth Godin at Number One of the AdAge Power 150. Altogether 51 UK-based bloggers made it to the AdAge Power 150 (including my friend Cedric - Well done !). Surprisingly though (or not actually since the blogs have to be written in English !), only one French blog made it to the list (at number 143): Mister Joe La Pompe who's been tracking "copycats" of adverts for years...
Well, anyway, in case you have some spare time, the list of the 580 blogs is available HERE !
Virtual Clone or Digital Shadow... I am sure you've already Googled yourself one day, just to try ?! There are no less than 14 Google pages worth of information on myself and although until now I have been lucky enough not to find anything I wouldn't want to find on myself... Who knows what will happen in the future ?
Uploading videos on YouTube or photos on Facebook, making VoIP phone calls with Skype for example, digitally recording a TV program on TiVo, taking pictures with your digital camera or simply being "spied" by one of the many surveillance camera, not taking into account all the information related to your personal life stored by banks, doctors and insurance company or all your searches saved by Google by example... All this apparently added up to the equivalent of 45 gigabites per person in 2007... but each person though is only responsible for half of this content, the reminder is passive information stored without the user's agreement i.e. it comes from cookies online or surveillance cameras for example !
The report goes on with an example of the 5 million surveillance cameras in London and how each Londoner is likely to have his / her image captured 300 times a day...
I'd always said that I had no issue with my information being freely available online as I have nothing to hide. And the same applied to security camera as again I don't feel like I need to hide things. However the more I think about it and the potential of identity thief.... the more I get scared about it ! For example, on that subject, I love Google and its many services but I hate the fact Google store my searches (see picture below...).
What happen if all this information about you in the cyberworld get misused ? Let's hope that the governments and corporations accross the world have started working on this issue !
If you want to find out about your usage of digital information, there is also a Digital Footprint Calculator available.
Merci Gregoire pour l'info ;)
Yes, the Moo Egg Hunt starts today and all you have to do is try and find where the Moo Eggs stickers have been hidden, online, but also IRL* and you could win of one of the 3,500 prizes...
Basically, people -like me- have been hiding some Eggs over the weekend... Some clues will be added daily on the Moo Blog and you'll have 24 hours to find the egg before it goes bad ;)
This is a brilliant example of how a company can work with its community to create a buzz around its products...
Have fun with the Egg Hunt !!!
* in real life
When I moved back to the UK last year I was missing so much the regular Parisian bloggers meetup that I ask my friend Victor if he could design a banner for a "London Blog Drink". I organised a couple of them in 2007 and even set up a London Bloggers Group on Facebook (52 members now).
Lack of time thought meant I haven't had time to organise some further meetups so it's fortunate that Andy has decided to set up some regular London Bloggers Meetup ! It's always very interesting to meet up with other bloggers and learn about new stuff...
Tuesday's Meetup at the Camel & Artichoke, near Waterloo was the occasion to catch up with some bloggers I already knew such as Cédric, Annie Mole, Vonric but also to meet new bloggers such as Tim, Chris, Matt from the Londonist, but also some people from Shiny media (they seem to be everywhere those days ;), Melanie, James Whatley and of course Andy, the organiser of the event. Well done to him, the meetup was great - looking forward to the next one now ;)
Mister Damien De Blignieres is "LeBoGosse" of the year ie the cuttest blogger. Well done to Marlene and the agency Passage Pieton for the buzz on behalf of Procter & Gamble. Let's wait and see - the full reveal is planned for the 3rd of March ! Anyway, it was a long time since I had so much fun with an online buzz...
Don't worry - English translation available further down...
Yes, pour une fois j'ai décidé de faire une p'tite note en francais... Faut dire que ca faisait longtemps que je n'avais pas autant ri avec les blogs mais cette opé francaise du plus beau gosse du web se transforme en une saga à mourir de rire... Alors à J-5 de l'élection du beau bosse national, un petit résumé des évènements....
Le frangin, désespéré de perdre sa place sur le podium à quelques jours de la finale me traite de pétasse (c'est bon enfant, je vous rassure !) parce que je vote pour un de ses concurrents... Ca fait rire ma maman qui lui a laissé un commentaire en lui faisant remarquer que ce soit dommage qu'il ne soit pas aussi marrant tous les jours dans dans la vraie vie (Thanks Mum !)
De facon parallèle, Damien, Cyrille, Julio et Raph, ennervés parce qu'ils n'étaient pas / plus sur le podium la semaine dernière décident de prendre en otage Marlène de l'agence Passage Piéton...
Procter & Gamble, sponsor jusque-là secret de l'opé décide de sortir de l'anonymat pour essayer de régler la situation des otages... Un "cessez-le-feu" est prévu ce soir d'après le site mis en ligne par les preneurs d'otages que sont Cyrille, Damien, Raph et Julio.
Et moi dans tout ca ?
1) Je n'ai plus besoin de regarder 24H Chrono
2) Je suis morte de rire en ce moment (oops, serait-ce lié à ma démission aussi ? lol)
3) Mon frère fait rire toute la famille et meme maman et ptite soeur laissent des comm !
4) ET SURTOUT MOI JE DIS, CE N'EST PAS FINI... WATCH OUT THIS SPACE GUYS !!!
Continue reading "Une p'tite note en Francais for once..." »
A couple of weeks ago, I mentioned a buzz campaign whose objective was to vote for the cuttest blogger ever. Well, you know, it's all about having fun and electing the blogger you find the cuttest out of the 87 bloggers who are currently taking place in the French competition "Le plus beau gosse du Web"...
Anyhow guys, just to let you know that unless you come up with some very interesting presents to offer me and my fellow colleagues from the Jury (Red Roses / Nice White Chocolate / Jimmy Shoes - you choose), well, given the fact I cannot vote for my little brother Jeremy (1- it wouldn't be fair and 2- he's managed to sort himself out at numer one (!!!). So, anyhow, it looks like unless I get some Jimmy Shoes in the post tomorrow, I think I'll carry on voting for someone called Antoine , whom I've never met but still find very cute ;))
Anyhow, thanks Marlene for this buzz campaign, I reckon you must have thousands of people visiting the website daily ! A brilliant buzz ! And thanks guys (Damien, Raph, Cyrille, Julio) for the brilliant hostage situation, very funny ;)
*** in a nice and funny way, don't worry lol
When the agency Passage Piéton called me and asked if I wanted to be part of the jury whose task will be to choose the cutest male blogger, of course, you know me, there was no way I could have refused such an honour....
So here I am, along with 4 other female bloggers and 4 marketing ladies, trying to find out THE one...
The good news is you too can also vote for your favorite guy within all the bloggers on the website. The competition is running until the 4th of February.
Oh... and... should you not know who to vote for... my little brother Jérémy is taking part in the competition... As part of the Jury I cannot really vote for him, but YOU can so I count on you !!! Who is he ? The one on the far right of the picture above. VOTE FOR JEREMY ! You can vote HERE.
As I was attending the post-film-preview-meetup at the Union Square in Soho it suddently felt like a flashback of my first bloggers' parties in Paris in 2005. The UK is without any doubt well behind France in terms of online PR, however it is starting, slowly but surely. About 50 bloggers and "twitters" (twitterers" ?) were invited last night to attend the film preview of Juno at the Fox Building in Soho (nice for once to relax in a comfy cinema seat !!!!). Thanks Sizemore for the invite. All I can say is that the online PR is starting very nicely over here - a very good idea to invite people from Twitter actually (never saw that in France yet, have you ?). The movie ? Juno is the story of a "nonchalant cool teenage girl and her effortless attitude as she journeys through an emotional nine-month adventure into adulthood". A very very nice movie, the type of movie which makes you smile non-stop for 2 hours leaving you with a feel-good attitude. It's American but not in the way you expect American movies to be. It's rather like a French small budget movie actually. A couple of people compared the style of Juno to the brilliant movie Little Miss Sunshine. Altogether, a good night, a good movie, some nice people - can't wait for the next meetup ! Juno will be out in February 2008 in the UK but you can already watch the trailer here.
This is it, I'm in Barcelona, at the Forrester Consumer Marketing Forum EMEA and I have just had the opportunity to listen to Mark Taylor, Chief Marketing Technologist Officer from Wunderman talking about "the future consumer", core trends in customer centricity, consumer generated media, etc. A very interesting introduction to this conference on the them of "Sharing Your Brand". A good example of how Cadburry will relaunch Wispa chocolate bar after listening to its customers !
You too can follow the conference, either on Twitter or on the Forrester blog.
The School of Computer Science at Carnegie Mellon University worked on a project called Cost-Effective Outbreak Detection in Networks... I know that sounds complicated and actually some of the algorythms they use were complicated ! (full study HERE for the inner geeks lol). But what's more interesting is their conclusion : on the basis that the information spread from one blog to another, if you were to only read 100 blogs, which ones would you read so as not to miss out on the most important information ? Here are their results...
It's only Tuesday and I'm already shattered and therefore too tired to publish my usual daily post on this blog so here is your chance to fill in the comments with whatever you fancy talking about, whatever you want me to talk about in a next post, be it advertising, buzz marketing, online PR, the next London Blog Drink or the next bloggers meetup... It's up to you !!!
And because bloggers in the UK don't tend to leave comments, for once it would be nice to hear from you !
London Blog Drink #2 is planned for Thursday, 4th of October from 8pm at the Churchill Arms (Kensington Church Street). You can register on Upcoming Events or by leaving a comment on this post. It was 15 of us last time - I'm sure we can be more on the 6th !
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Some of you have noticed that I have recently changed the banner of this blog and some of you even sent me some emails to say how nice it looked... Thanks!
I just wanted to mention the name of the freelance designer with whom I have worked on this project : Richard Baird. Go and have a look at his brilliant portfolio on his website "Work in Progress", some very nice stuff !
The main reason I worked with him is still a secret but very soon I should be able to update you ;)
Anyhow I just wanted to mention him as it has been a pleasure working with him, he understood straight away what I wanted and everything got sorted out in only a few days ! 
How can you recognise a blogger in a crowded pub if you've never met him ? The one with a geeky phone ? ;-) Well that's how it all started last night and soon it was 3 of us, then 5, then 10 and I think we might even have reached the number 15 at some point !
Some English bloggers but also quite a lot of French bloggers living in London (half actually !) and Tiziana to represent Italy... People seem to have enjoyed the meet-up (the only reason we only left the pub was because they were throwing us out...).
A second London Blog Drink is already on my mind, probably mid-October, in a new place: a nice pub in Notting Hill called the Churchill Arms (Kensington Church Street).
Thanks to those of you who turned up ie. in the order of appearance: Cedric, Joe, Peter, Jobeda, Titziana, Raphael, Emilie, JR, Deborah, Vonric, Jonathan, "London Geek Girl Diner" (sorry you didn't want to put a badge and here i am, bad as always with name, I forgot yours ! Sorry !!!). I hope I haven't forgotten anyone ?
Thanks again, had a great time -three of us even finished in a club !-. Hope you can all make it next time, including "you" ;o)
Oh and... thanks again to the brilliant Victor for designing the banner for the event !
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Yes, it's this Thursday (6th Sept), at the Prince Regent, 25 Gloucester Road, SW7. Nearest tube station : Gloucester Road or Kensington High Street.If you're planning on joining us for this September Blog Drink, leave me a comment or register HERE.
I mentioned Blog Day 2007 about 2 weeks ago and here we are, 31st of August, this it it !
What is it all about ? Bloggers from all over the world are all supposed to come up with a list of 5 blogs they recommend, preferably blogs that are different from their own blog, whether it means different cultural, political opinion or simply blogs that deal with very different subjects.
So here are the blogs in English I wanted to mention :
1) Girl Dates London - dating London one man at a time. Well to be honest it's very different from the marketing viral subjects I cover but I love this blog !
2) Blognation - web 2.0, technology, entrepreneurship, you've said it all. I'll come back to this blognation website created by Sam Sethi in a future post but in the meantime check out the UK version, it's great !
3) PSFK - Ideas, Trends and Inspiration. I'm sure I have already mentioned this rather professionnal blog but I like the info I find on PSFK.
4) Trendcatching - internet, mobile and digital life. I recently came accross this blog and I find it very interesting.
5) Shiny Shiny - technology for girls as I like to call it (just because it's pink !). Geeky stuff for girls.
Last but not least, as you know today with lots of other bloggers we have decided to boycott Yahoo! and MSN for a day on the basis they have signed off some cooperation agreement with the Chineese government to check out Chineese bloggers and censor them when necessary.
So, today the 31st of August 2007, do not use MSN or Yahoo!
It's so so so not fair ;)
Apple is inviting ME ME ME (well, lots of other bloggers as well !) to attend the 24th Apple Expo in Paris.
Ok, so what ? Well, the invite is a "Press Invite" and....
They've organised a "party" on the night of the 18th of September for bloggers to pick up their pass...
But... I'll but on holidays in Turkey with some friends (and 2 other bloggers as well actually : 1 and 2)...
More seriously, this is another great initiative from a company to involve bloggers (via their PR agency) so as to gain maximum exposure about an event on the web. And this event -Apple Expo- fits obviously very, very well with the blogging world... Blogs, Podcasts, new stuff and lots of Geeks I'm sure ;o)
I can't attend the "party" on the 18th but I might be able to make it to the Expo - we'll see !
Get ready to celebrate the 3rd BlogDay ON AUGUST 31st
"BlogDay was created with the belief that bloggers should have one day dedicated to getting to know other bloggers from other countries and areas of interest. On that day Bloggers will recommend other blogs to their blog visitors.
With the goal in mind, on this day every blogger will post a recommendation of 5 new blogs. This way, all blog readers will find themselves leaping around and discovering new, previously unknown blogs."
All the instructions are available on blogday.org
I am still amazed at the number of small businesses who don't use any web analytics tool when so many of them are free!
As far as I'm concerned, I use Google Analytics, Statcounter, Clicky and of course the Typepad stats system.
TYPEPAD
As you can see on the copy of the screen, on the left, with Typepad you have a straight and simple analysis :
- number of people who've read your blog since midnight
- average people per day
- referrers and pages they land on
CLICKY.
I have been using Clicky for only a couple of weeks and although it's also a very simple and straightforward tool, it can supply you much more detailed information than Typepad. Also it gives you the evolution versus the day before. For example +23% visits and -20% visits from a particular site but +13% visits from a research on a particular word. I really like Clicky !
- number of visitors
- popular keywords
- details on your visitors (browser, geography, languages)
- which posts have been read the most, etc, etc
STATCOUNTER
In terms of information you can get, Statcounter offer you much more than Typepad or Clicky. What I like about it is you can follow your visitors' path, ie where they come from, what they read first, where they go, etc. Fascinating !
- popular pages
- entry pages
- exit pages
- keyword analysis, etc.
GOOGLE ANALYTICS
This is obviously the most complete web analytics tools and I doubt I use more than 10% of the tools available on Google Analytics. This a proper professional tool which companies should integrate in their website !
- visitors info (number, geography, browser, time spent, pages visited)
- referring pages (search engines, websites, landing pages, keywords and AdWords obviously)
- pages read (most popular, least popular, incoming traffic, time spent on a page, etc)
- objectives - you can set up your objectives for your website and get an analysis
What about you, which web analytics tools do you use ?
How popular is Netvibes in the UK ? Well, I'm not sure at all to be honest ? Do you know ?
Netvibes is "personal news aggregator with RSS and Atom support".
What does that mean (well, yes, let's stop assuming that everyone knows what RSS means because that's not true !). Basically, let's say that instead of spending your time going onto gmail.com, yahoo.com, hotmail.com to check your different email accounts and then checking out each of the blogs / websites you like by going typing each specific web address such as www.psfk.com or www.mashable.com, you register all your favorite sites onto Netvibes and all you'll have to do now is to check out Netvibes to see all the updates of all your sites...
Not clear ? Ok, let's have a look at my Netvibes, which I called Sandrine. I created different tabs according to the subjects I was interested in, such as "London", "Blog Adverts", "Blog Tech", "Perso", "AxeBoat":
In the "perso" tab, I have registered all my personal email accounts which means I get everything under one single roof. My gmail, my 2 Yahoo! mails and... my Facebook account ! Yes, a Facebook widget was added to the exponential list of Netvibes widgets, last week (which is quite funny : it's the first time in weeks I add a widget or an appli, not on Facebook but on another website !). So here it is :
Interestingly enough, you can now also customize the design of your Netvibes or Pimp Your Netvibes as Tarik Krim said ! I have chosen the design of Veerle, a Belgian Graphic Designer.
Still not sure what's the point of it all ? Let's say you went on a trip with 10 bloggers and you can't wait to see their posts but don't have time to keep checking each of their blog ? Let's take the example of the AxeBoat 2007 trip : I have set up a specific tab on my Netvibes so each time a blogger write something I can see it straight away !
They might be coming :
Vincent
Technokitten
DeirdreM
Cubic Garden
Rebonuk
AlexCraxton
Jim Callender
James Mitchell
jhohil
Mike Atherton
Darren Straight
And some more of you whose blog I cannot find or who haven't registered yet on Upcoming Events (Cedric, are you coming ?).
Altogether it looks like about 20 people seem interested. What about you ?
Sea : Argeles-sur-Mer, FR.
Sun : 34 degrees.
Bom Chicka Wah Wah : Axe Boat 2007.
Suspects : Victor, Lionel, Antoine, Gé, Lilo, Julien, Dams, Jo, Alex, Pierre.
VIPs : Magloire (French tv presenter), Eve Angeli (French IT girl) and Stomy Bugzy (French actor), Jonathan Cerrada (French singer).
Crime : Partying till dawn on the Axe Boat 2007...
Lots of fun !!!! Thanks a lot Alexandra for the invite.
More news on this marketing operation in a few days !
Only 10 more days to go before the Bom Chicka Wha Wha Party in Argeles-sur-Mer (FR), with my 10 bloggers:
Joe "the tire-remover", will help the guys to be "as handsome as a truck" for the party...
@?#!, freshly back from Thailand
tiblonb, my favourite French banner designer...
DdB, French e-Marketer...
Julio, French entrepreneur...
Nellio my future roomate for the Axe weekend
Alex our "gentille organisatrice"
And 3 more bloggers whose blogs I cannot find : Lilo, Antoine and Pierre. Anyone can help ???
Saturday, 14th of July 2007 was apparently not only yet another anniversary of the French Revolution but also the 10th anniversary of blogs...
According to the Wall Street Journal, it's been 10 years since the blog or weblog was born. I must admit I thought this was much more recent but here it is, Jorn Barger is reported as being the first blogger with his Robot Wisdom blog. Here is what Jorn wrote on his blog in 1997: "I decided to start my own webpage logging the best stuff I find as I surf, on a daily basis".
The WSJ also reports that most people under the age of 40 now read at least one blog or two per day. The WSJ then comments on the fact that although the vast majority of people know what the world "blog" refer to (I'm not personaly sure about this one), the spell check on Microsoft Word still doesn't recognise the word blog... See for yourself :
In the Business Week article I wrote about yesterday, Axe is mentioned as a benchmark.
Indeed, how do you turn a marketing campaign into a truly global marketing message that will meet a success from London to Paris, from Sao Paulo to Tokyo or even from Moscow to Miami ?
Axe and their advertising agency (BBH) have managed to succeed at turning their sales pitch into a worlwide success : "Hey dude, spray Axe deodorant all over your body, and you will become irresistible to beautiful young women". Indeed, you just need to say "Bom Chicka Wha Wha" in the street and most young male will know you are refering to the Axe advertising slogan !
How did they manage to successfully engage with this diverse young male population all over the world ? A great idea (Bom Chicka Wha Wha, the "Axe Effect"), a global strategy, some local adaptations depending on the countries, and a brilliant usage of a mixture of different type of media.
Youtube, Axe Web Sites, Posters, TV, even a dedicated TV program in the UK (Lynx Bom Chicka Wha Wha competition in Miami where contestant try to beat each others and prove they know how to have the Lynx attitude-yes, Axe is called Lynx in the UK). In France ? Lynx is using RPCA, a Press, PR and Communication agency to enhance the Axe Effect... How ? Remember the global-tech-saavy-young population ? Those bloggers who spread buzz messages ? Well, RPCA have invited 10 bloggers to the Axe Boat party on the 30th of July....
More news on this very soon (D-19 before the Axe Boat party)... I will tell you all about it but this is really another proof that Axe is setting up a truly global marketing campaign and making the most of all new media to address and engage with its audience!
You also want to be invited to the Axe Boat Party? Click on the pink Flash banner above (for French resident only, sorry !)
It's already been more than 6 months since I've moved from Paris to London and although I am really (REALLY !) enjoying it over here, there is something I regret : the regular Parisian Bloggers' Parties and the opportunity to meet loads of bloggers.
Victor was nice enough to design a brilliant banner for a bloggers' party in London on Thursday, 6th of September.
If you're planning on joining us for this September Blog Drink, leave me a comment or register HERE.
Thursday, 6th September, from 7:3-pm at the Prince Regent, 25 Gloucester Road, SW7.
And in the meantime you can pick up the html code HERE so you can blog the banner.
A few days ago, there was a brilliant article in Business Week (thanks Greg !). I will develop a bit more in a post tomorrow (watch out for the post "Children of the web) but here are the first interesting facts : Business Week ranked the top 30 cities for blog posting and comments.
Interestingly, when most French people assume France is one of the biggest blogging country, the UK is actually ahead with London in the first category (also with Madrid and Rome). Paris is in the second category (along with Singapore or Dallas). Mexico City, Mumbai or Beijing can be found in the third category.
What do you do when you have a hot potato in your hands ?! Well, it's too hot to handle so you get rid of it, you put it on the table or wherever...
What do you do with a chain letter... Same : you get rid of it asap because you do not want to be cursed by breaking the chain ;o) Hence the title of this chain-post that started for me with a post on Emmanuel Vivier's blog under the French title "Patate Chaude", should you want to know !
What is it all about ? Basically you write down on your blog the last 10 blogs of your Technorati Profile (ie those who link your blog). So here it is....
1. Ariel's BlogNot (FR) : on his blog Ariel talks about his passion for new technologies, images but also his day to day life. At some point while in Paris Ariel, some other bloggers and I had set up a blog called Iamyourtarget.com... Oops... This is Gossip !
2. Emmanuel Vivier (EN) : yes, he's the one behind this chain-post ! But not only... Emmanuel is an expert in Buzz and Viral Marketing, he's the co-founder of the Vanksen Group, which you might have heard about with Buzz Paradise, one of the company of the Vanksen Group.
3. Osmany (FR): this young and talented French blogger's dream is to meet Scarlett Johansson and he has even created a banner especially for this. If you want to help him, go and get the banner HERE !
4. Eklectik (FR): Eklectik is the weblog of Laurence Thurion, a Belgium entrepreneur of Corean origins and living in Paris.
5. Gregory Pouy (FR) : Greg is one of the first blogger I have exchanged with and made friend with, about 2 years ago. He was part of the Wednesday-lunches-in-Boulogne, along with Mathilde, Olivier, Raphael and I. Funny enough, I have since left Paris for London, Greg has left Paris for Luxemburg to join the Buzz Paradise team and Raphael (who, you know, by the way... still hasn't updated the link to my blog) has also left Paris for London... Oh and not only Greg has now become one of the biggest blogger in France, I can reveal he was also part of the Iamyourtarget experience (!), along with our friend Eric...
Ok, here was a list of 5 people linking to my blog. However as you know, after 2 years of blogging in French on Typepad, I have only just changed the address of my blog a few of you haven't updated my new address... So this is where I'm changing the rule of that game : the next 5 blogs I will talk about are blogs that I have recently discovered, re-discovered and that I like:
6. thomevincent.com (EN) : this is a blog I recently came accross via MyBlogLog. Vincent works as a planner at Tribal DDB in London and I find his posts very interesting.
7. snowBrOADER.eu (EN) : personally I am more into waterskying, windsurfing than snowboarding... So why do I want to mention this blog built around the European snowboarding action ? First of all, have a look at the site, it's very well designed, it's interesting and I have no doubt it will be big very soon ! And secondly, probably because one of the 2 riders behing this blog, Nico, is a colleague from Paris, probably the only other person with me who has a blog within our company ;o) Nicolas is going to be a key speaker at Blogres, the International Congress of Bloggers in Slovenia. Good Luck !
8. A Mountain Dweller in the Thames Valley (EN) : Cedric is also a French blogger in London so it's kind of "normal" I mention him ;o) Cedric works in communication and if you want to find out as much about marketing than French food and British culture, this is the blog you need to read !
9. Vivre et Travailler à Londres (FR) : Sanciaa is also another French blogger in London I have recently met. If you're French and you are considering moving to London, or not, have a look at her website !
10. PSFK (EN) : Blog or not Blog ? It's not a "classical" blog but I don't care, I love it, PSFK has been my "bible" for the last 2 years... It's just brilliant !
After almost 2 years spent "within" the French blogosphere, whilst blogging on Hautetfort, mostly in French and under the pseudo "MoiAussi", I am now taking this huge step forward by setting up this brand new blog on Typepad (hence losing my page 1 Google referencing unfortunately !). But more importantly I will now be blogging under my proper name... This is weird but exciting !
Brand new blog, new design and new blog platform.... Welcome to the new virtual me !
ps: I will try, as much as I can to import my favorites posts or at least the latest ones.
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