Sandrine Plasseraud

Linkedin integrates Twitter and other Twitter related topics

A week ago, blogger and entrepreneur Loic Le Meur was giving us "30 predictions for the future of Twitter" and if you haven't seen the video yet, one of the things he mentioned was how he foresaw that status updates will be present all accross social networks, be it Facebook, Yahoo, MySpace or LinkedIn. And how all status updates in the future will be updated everywhere at the same time...

Not sure whether Loic had used a cristal ball with regards to LinkedIn or whether he simply talked to them but turns out that LinkedIn today announced new features they will roll out in the next couple of weeks in partnership with Twitter. "When you set your status on LinkedIn you can now tweet it as well" and vice versa.

In addition to talking about how status updates will be rolled out to most social networks, here are a few things Loic predicts:

• Twitter will be a good way to judget someone's reputation ie today you Google people, tomorrow you'll check them out on Twitter
• Twitter will replace text messaging because it's portable and it's available all over the world
• Private updates will become bigger than public updates

I'll let you watch his video below for more of his predictions but I wanted to touch on one of them more particularly: Loic insists on how companies will use Twitter in the future and how they will need to devote entire teams to Twitter.

On that subject, I was recently reading a post by David Armano about BlogWorld 09 and one of the things he mentions is how Scott Monty, when asked if he had made any mistakes in his role as Head of Social Media at Ford, "more or less responded that not scaling soon enough was one of them". Interestingly enough, Peter Kim just wrote a post on that subject to: "Using Twitter at scale" and mentions CoTweet, a multiple account Twitter platform we've been using for various clients at We Are Social.

As a corporation, you can [and you should] use Twitter to engage with individuals online about your brands and products and clearly you can do it for a while on your own (like Scott Monty did for Ford) but soon enough you'll need to put a proper strategy into place and along side this, proper processes. In the same way your customer services department has formal processes...

I'm a Mac and I don't care about Windows 7

Just a bit of fun before the weekend...

Real time fantasy football: Football3s

As some of you know, I'm in a "transition phase" (I'll come back to that one another day) - I've moved out of my flat in Shoreditch and I'm currently staying with my friend Matthieu (@juninho69) and his flatmate Andy. Yep, two guys, so clearly I had to watch the Olympique Lyonnais v. Liverpool football match last night ;D

Interestingly enough, I used this opportunity to test out the Football3s real-time app developed by Mint Digital that our friend @utku presented to us a few weeks ago.

These days, it's all about the "real time web" as I've already mentioned in a previous post... I mean, come on, even Google and Bing have integrated Twitter updates in their search algorythm. But the real-time web is not just about status update and I love what the guys at Mint Digital have done with their live fantasy football game!

As a real game is starting on your tv, you log in to Football 3s, pick up 3 players from either team and as the match is being played, you get points whenever your players' do something on the real pitch. Check it out, very entertaining, especially as you can play against other friends online.

Below screenshots are showing printscreen of my team Finsbury Parc FC....

And as you can see... only 1 point after 9 min 25 secs... But it was fun!

Twitter lists

Woke up yesterday morning with a smile [I'm a geek] when I discovered I was part of the 'few' people (well I'm sure there are tons of us but still) who were granted access to the cool beta "Twitter List" function:

Spent some time yesterday afternoon setting up a couple of lists including a We Are Social one, and joining the official LeWeb09 bloggers one. Was about to write a post about it last night when I came accross this message:

So yes, I was pretty upset - not sure what happened? Maybe this tweet? But I doubt it - probably just a technical glitch. Oh, yes, actually it was a technical glitch as I now seem to have regained access to the function :D

Pretty interesting how Twitter has deployed this new interesting feature considering that until now, as far as I'm concerned, most of the useful functionality around Twitter were developed by third parties rather than Twitter itself. I use Tweetdeck and of course you could already create lists there - however, not sure if I'm the only one but I usually missed out on 4 out of 5 tweets in my Tweetdeck lists...

My hope? That I'll be able to export my Twitter List to Tweetdeck easily (and that the tweets will appear).

Google doodle celebrates Astérix & Obélix 50th birthday

I've never been so much of a comic strips fan, with the exception of Astérix & Obélix - I probably read the 33 volumes altogether... Anyhow, a very cool Google doodle to celebrate their 50th birthday.

Lufthansa's MySkyStatus

If you read the brilliant Springwise magazine, you've probably heard about Lufthansa's MySkyStatus app? 

"While you're in the air, MySkyStatus sends altitude, location, departure and arrival updates automatically to your Facebook and Twitter pages. It's travel made social and it's easy to set up. Let's get started."

2009 is definitely the year of Twitter but also more generally the year of the "real time web" and the year where individuals online update their status (1) to let their network find out about "what they do" in real time. So what better way to get noticed for a brand than to develop such an interesting real time application, which I'm sure will ignite online conversations!

 

(1) a brand new study by Pew Internet shows that one in five internet users are now on Twitter or another status update service.